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AvairAI is an AI Revenue Engine for B2B sales: give it your website, and its AI agents build and run complete outbound campaigns — targeting the right accounts on real buying signals, personalizing every message, and executing across email, AI phone calls, and LinkedIn — while your salespeople focus on closing. This is Pair Selling: you never sell alone.

Pair Selling is AvairAI's methodology: AI agents handle the entire prospecting workflow — finding accounts, building verified contact lists, and running personalized multi-channel outreach — while the human salesperson focuses on relationships and closing. Salespeople are irreplaceable; AI makes them unstoppable. With Pair Selling, you never sell alone. The phrase "Pair Selling" is derived from the concept "Pair Programming," where two developers — or a developer plus AI coding agents — work together to write code. Learn more about Pair Selling.

AvairAI helps companies to generate more leads resulting in revenue growth. With AvairAI helping your sales efforts, your company can find better leads more quickly and thus grow faster while using the current sales and marketing team that you have. Learn more about effective selling strategies.

AvairAI optimizes all aspects of lead generation and outreach. It does this by leveraging these innovations that combine to make the AvairAI application very effective while still being incredibly easy to use:

• Run highly targeted micro-campaigns that focus on specific industry, process and pain points that your product or service can impact
• Use proven account-based marketing (ABM) B2B lead-generation strategies
• Use AI to generate messaging and impactful, personalized content
• Utilize AI to identify ideal customer profile (ICP), personas
• Leverage the AvairAI 105M professional database to find specific prospects
• Expected leads prediction for each campaign
• Contacts verification for their emails and current employer to reduce wasted effort (unique)
• TCPA phone compliance check to ensure safe, no risk calling (unique)
• Execute multi-touch outreach campaigns using AI agents to ensure consistency, timeliness and responsiveness

All this results in strong leads generated while your sales executives can focus on follow-ups and closing deals.

AvairAI is a must-have for your business. Here are the top 4 reasons:

1. With AvairAI and its Pair Selling approach you give a force-multiplier effect for your sales team that allows them to focus on closing deals while AvairAI generates leads.
2. With AvairAI your company gets an advantage against competitors who are not using AI for sales lead prospecting.
3. Without AvairAI you risk losing your star sales people to other companies that do empower their teams with AI.
4. AvairAI is the easiest AI sales prospecting product to use in the market as it does not require any technical configuration or support, training or setup. Unlike other products that require substantial knowledge about campaign setups, building lists etc., AvairAI with its AI-native technology creates and runs compelling lead generation campaigns in minutes.

Campaigns are a core component of AvairAI and are how leads are generated for you. It is a complete account-based marketing initiative that targets a specific set of prospects with personalized messaging. Each campaign includes AI-generated content, carefully selected accounts and titles, qualified contact list, and a dedicated AI call agent trained on your specific messaging. AvairAI automatically executes a 12-touch outreach sequence over 3 weeks across email, AI-powered phone calls, and LinkedIn. Typically each campaign has about 250-500 contacts only (thus called micro-campaigns) and they work best when each one is narrowly focused with tight messaging of value props and pain points on few target companies in a specific industry, business process, size and, if relevant, location.

Yes, micro-campaigns are proven to supercharge outbound lead generation because they magnify the advantages of account-based marketing (ABM) strategies. B2B micro-campaigns are targeted, concise marketing efforts designed to generate specific, high-quality leads by focusing on a small, well-defined audience with highly relevant information.

Key Principles of B2B Micro-Campaigns are:

• Targeted Micro Audience with specific needs and challenges
• Specific, Actionable Value that directly solves a problem
• High-Intent Leads
• Self-Qualification by prospects

Learn more in our Prospecting Best Practices user guide.

AvairAI actually tells you exactly how many leads you can expect with its Predicted Leads feature. As you configure a campaign in AvairAI, a proprietary AI algorithm looks at all elements of the campaign and it shows you its best prediction for the number of leads you can expect. This takes into account industry metrics, AvairAI analytics and your campaign specific attributes such as messaging, industry focus, targeting and contacts lists. You can learn more here in this article.

AvairAI is used by companies of all sizes and industries who sell to other businesses (B2B sales). From tech startups scaling their first sales team to established enterprises expanding into new markets, any B2B company that needs to generate a consistent flow of leads can benefit from AvairAI. Common users include SaaS companies, professional services firms, manufacturing businesses, financial services, healthcare technology providers, and consulting companies. The key factor isn't industry or company size—it's having a B2B sales model where you need to identify, reach out to, and engage potential business customers at scale while maintaining personalized, relevant messaging.

AvairAI is used by marketing teams, sales executives and SDR/BDR teams who need to scale their prospecting efforts. Marketing teams use AvairAI to create targeted account-based campaigns and generate leads (MQLs). Sales executives leverage it to build consistent pipeline without spending time on prospecting activities. SDR/BDR teams use AvairAI to automate outreach sequences and focus on high-value conversations with engaged prospects. Any revenue-focused professional who wants to multiply their capacity while maintaining personalized, relevant outreach will benefit from the AvairAI approach.

At AvairAI we believe in ethical outreach because we too hate spam. That's why we've built our entire approach around one fundamental principle: every interaction must provide genuine value to the recipient. Our core philosophy is simple: respect the contact. Every email sent and every call made should teach the recipient something valuable. We're not just trying to get a meeting—we're trying to help solve a real business problem. By targeting fewer people with more relevant, valuable messages, we're actively reducing the spam problem. When outreach is precise and helpful, there's no need to contact thousands of irrelevant prospects hoping something sticks. Learn more about our ethical prospecting approach.

AvairAI usually complements other tools and technologies that you may already have. Since AvairAI is a lead-generation outreach application, it would reduce your need for similar tools such as Salesloft, Outreach etc. AvairAI does not do nurturing campaigns so any tools you use for that would still be needed. Similarly, AvairAI is not a CRM tool and so if you have Salesforce or Hubspot or any other CRM tool, we recommend you continue using that.

The primary purpose of AvairAI is to generate sales leads for your product or service. With AvairAI, you can launch complete account-based marketing campaigns in minutes, automatically prospect and qualify leads across multiple channels, and execute personalized email sequences with AI-powered phone call follow-ups and LinkedIn outreach. Teams commonly use AvairAI to fill empty pipelines, break into new market segments, and scale outreach without adding headcount. Essentially, any prospecting or lead generation activity that requires personalization at scale is perfect for AvairAI.

Although AvairAI has its own 105M strong database of professional contacts that it uses to generate contact lists for its campaigns, AvairAI is not a contact-list tool such as Zoominfo or Apollo or Clearbit. AvairAI does not sell contact lists. We recommend you use list-builder tools like Zoominfo, Apollo, Clearbit or Clay to generate additional contacts to augment the contact list generated by AvairAI. A key feature of AvairAI is that users can upload their own contacts to AvairAI campaigns and we have found that this approach is highly effective and strongly recommended for best results.

AvairAI is not a CRM tool and so if you have Salesforce or Hubspot or any other CRM tool, we recommend you continue using that. Actually a CRM tool is a good complement to AvairAI because when AvairAI generates leads for your company, you want to ensure those leads are treasured like gold and they are followed-up with diligence. Tracking those leads from AvairAI in a CRM tool is a recommended and necessary approach.

As AvairAI is a lead-generation outreach platform, its functionality overlaps with Salesloft or Outreach and so AvairAI reduces their need and utility. Many AvairAI customers have success in using AvairAI for running very precise micro-campaigns while also separately running in parallel traditional, spray-and-pray style campaigns in Salesloft or Outreach. We believe the new way with AvairAI is better and more effective.

Inbound Agents are AI-powered voice and chat agents that you can deploy on your website with a simple embed code. They engage visitors in real-time, answer questions about your product or services using your knowledge base, and automatically capture lead information. Each agent can be configured for sales or support, with customizable voice, tone, and conversation guidelines. Inbound Agents work 24/7 so you never miss a visitor, and all captured leads are available in Inbound Agents dashboard.